By clicking “Accept All Cookies”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. View our Privacy Policy for more information.
The Drum Open Mic: Think you know about data clean rooms? Here are 3 common myths debunked
Gartner predicted that by 2023 80% of advertisers with $1b+ budgets will use data clean rooms
Data Clean Rooms
Press
Gartner recently predicted that by 2023, 80% of advertisers with media budgets of $1 billion+ will be using data clean rooms. Inevitably, there’s excitement around these platforms, but also misconceptions. So let’s address three myths I often hear, and set the record straight.
